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Cheeky Bingo Review
Cheeky Bingo is a brand new site that went live in Febuary 2009. It is owned and run by Cashcade who also own and run Foxy Bingo and Think Bingo. With two great sites like those already running at the top of the stack, Cheeky Bingo is bound to take off.
Latest News

Bingo boosts 888′s otherwise poor results
Posted by Debbie Archer on 1 September 2010
GIBRALTAR - The performance of 888′s bingo business was a bright spot in an otherwise poor performance in the first six months of 2010. 888 operate Wink Bingo, Posh Bingo and 888 Bingo as well as providing the bingo software for well known online bingo brands such as Foxy Bingo, Cheeky Bingo and UK Bingo. [...]
Bingo steady at Party Gaming as poker dives
Posted by Debbie Archer on 6 July 2010
GIBRALTAR - Bingo revenues from Party Bingo, Foxy Bingo, Think Bingo and Cheeky Bingo have remained stable for parent company Party Gaming but their earnings from poker have sharply declined. Quarter-on-quarter player numbers in poker plunged nearly 9 per cent but the company’s performance exceeded market expectations and their shares were up 8 pence at [...]
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Party Gaming bingo numbers up as players increase
Posted by Debbie Archer on 6 May 2010
GIBRALTAR – Party Gaming, the parent company of Foxy Bingo, Think Bingo, Party Bingo, Cheeky Bingo and other top online bingo brands has announced a 4 per cent increase in daily bingo revenues during the first three months of 2010. The rise in bingo revenues helped offset a drop in the company’s poker performance, which [...]
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888 says second quarter bingo profits disappoint
Posted by Debbie Archer on 29 April 2010
LONDON – 888, the operator of 888Ladies and Wink Bingo and software provider to Foxy Bingo, Think Bingo, Cheeky Bingo and many more bingo sites, said that second quarter revenues has been disappointing. A stock exchange announcement said that “Q2 Trading to date has been disappointing in casino, poker and bingo…during the first 25 days [...]
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Foxy Bingo to stay on Globalcom software
Posted by Debbie Archer on 13 April 2010
GIBRALTAR – Foxy Bingo and the other bingo brands operated by Cashcade will stay on Globalcom software for at least another two years, it was announced this morning. Globalcom, which is part of 888′s Dragonfish business-to-business operations, said that they were delighted to have held on to the contract for Foxy Bingo, Think Bingo, Bingo [...]
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Bingo growth strong for Party Gaming
Posted by Debbie Archer on 4 March 2010
LONDON – Party Gaming cemented its position as the dominant player in the UK bingo industry with strong growth in its bingo operations in the first two months of 2010, according to a financial update released this morning. Party’s sites include Foxy Bingo, Think Bingo, Cheeky Bingo, Little Big Bingo and Party Bingo. Daily gross [...]
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Revenue up but new players down at Party Bingo sites
Posted by Robert Alexander on 3 February 2010
LONDON – Revenues at Party Gaming’s bingo sites rose 25 per cent over the past three months but player numbers fell and new sign ups dropped sharply. Party’s sites include Foxy Bingo, Think Bingo, Cheeky Bingo, Bingo Scotland and the recently rebranded Party Bingo. Most of their bingo sites were acquired last summer when they [...]
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Partygaming Shares Rocket As Talks Confirmed
Posted by Robert Alexander on 1 February 2010
Partygaming, one of the biggest online gaming companies in the world and the owner of online bingo sites including Foxy Bingo, Cheeky Bingo and Think Bingo has confirmed the rumours that it is holding talks with other gaming companies, widely known in the gaming industry to be Bwin among others, “regarding potential consolidation opportunities”. Stock [...]
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Bingo Site of the Year 2009 announced
Posted by Debbie Archer on 6 January 2010
The results of the prestigious UK Which Bingo Site of the Year 2009 awards has been announced and the top prize has been won by Ladbrokes Bingo. The site, which only finished 18th in the awards in 2008, beat off Mecca Bingo, who finished second, and Wink Bingo in third place. Tombola Bingo finished fourth [...]
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Predictions for the bingo industry in 2010
Posted by Debbie Archer on 4 January 2010
LONDON – The online bingo industry has seen explosive growth in 2009 so what does 2010 hold for bingo players and gaming executives? Bingo News explores the likely trends. 1. Bingo companies will continue to be acquired/merge – One of the final stories of the year was 888′s acquisition of Daub Ltd, owner of Wink [...]
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Party Gaming happy with bingo growth from Cashcade
Posted by Debbie Archer on 18 December 2009
Party Gaming’s December trading update, released this morning, said the company was experiencing “solid current trading” and “sequential revenue growth for all product verticals”, including its bingo acquisition Cashcade. Cashcade’s bingo brands include Cheeky Bingo, Think Bingo, Cheeky Bingo and Bingo Scotland. Jim Ryan, chief executive of Party Gaming, said: “”Bingo continues to show substantial [...]
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Foxy Bingo wins eGaming Review Award
Posted by Debbie Archer on 1 December 2009
Foxy Bingo scooped the eGaming Review Bingo Operator of the Year 2009 Award at last night’s ceremony in London’s Old Billingsgate. Foxy Bingo was one of six companies shortlisted for the highly coveted award. The judges commended them for their large number of networks, their extensive television spend and the launch of Cheeky Bingo. Their [...]
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Foxy Bingo provides big boost to Party Gaming
Posted by Debbie Archer on 15 October 2009
Party Gaming published their third quarter results and the impact of their acquisition of online bingo giant Cashcade is immediately obvious. Cashcade owns Foxy Bingo, Cheeky Bingo, Think Bingo, Little Big Bingo and Bingo Scotland and also runs white label bingo sites, with the biggest client being Mirror Bingo. In the three months to 30 [...]
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Foxy Bingo risks affiliate fury with commission cut
Posted by Debbie Archer on 16 September 2009
Foxy Bingo has risked alienating its hundreds of affiliate partners by sharply cutting the payments made to them for referring new customers to their websites. Affiliates were told today that from 1st October all affiliates will be on a flat 25% revenue share deal. The email seemed to suggest that the deal was a ‘take [...]
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888Ladies hardly mentioned in half year update
Posted by Debbie Archer on 2 September 2009
888.com’s half yearly results had hardly any mention of bingo, probably because they didn’t want to draw too much attention to the fact their largest bingo licensee had been sold to their main competitor. The disappointing results saw profits fall 43 per cent in the first half of 2009. Pre tax profits fell in the [...]
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Party Bingo revenues shrink but outlook good
Posted by Debbie Archer on 2 September 2009
Revenues at Party Bingo dropped from $2.5 million in the first six months of 2008 to $1.7 million in the same period in 2009 but the company is not worried by the fall. Earnings from bingo rose to $0.2 million, up from a loss of $0.1 million in the same period in 2008 but all [...]
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Paddy Power Bingo powering forward
Posted by Debbie Archer on 2 September 2009
Paddy Power Bingo is providing great growth to the Irish gambling company, at a time when the company has suffered from a run of bad sporting results. Issuing a half yearly report, Paddy Power plc said that their bingo operations were a bright spot that had made up for the poor perfomance of poker. “This [...]
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Little Big Bingo launches four TV ads
Posted by Debbie Archer on 5 August 2009
New online bingo site Little Big Bingo has released four TV ads to promote their low cost bingo offers. The TV ads feature one pence coins and only last 10 seconds. They will be running on TV channels across the UK throughout August and September. Little Big Bingo is the latest online bingo site from [...]
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Cashcade bingo sale to Party “not dramatic” says 888
Posted by Debbie Archer on 3 August 2009
The sale of Cashcade to Party Gaming is neither “dramatically positive or dramatically negative”, Gigi Levy, the chief executive of 888 told financial analysts this morning. On a conference call to discuss 888′s second quarter performance metrics, Levy was asked in detail about why he had not bought Cashcade, the parent company of Foxy Bingo, [...]
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City welcomes PartyGaming’s buy of Cashcade
Posted by Debbie Archer on 24 July 2009
City analysts have welcome PartyGaming’s purchase of online bingo specialist Cashcade, the parent company of Foxy Bingo, Think Bingo, Bingo Scotland and Cheeky Bingo. Shares in PartyGaming rose sharply from 233 pence before the announcement to 250 pence at close of business, a 7.3 per cent rise. City analysts said that the deal was good [...]
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Analysis: Party Gaming buys Cashcade
Posted by Debbie Archer on 23 July 2009
Bingo News’ editorial team analyses the reasons behind Party Gaming’s £94.9 million purchase of Cashcade, operator of Foxy Bingo, Bingo Scotland, Cheeky Bingo, Think Bingo and Little Big Bingo. Cashcade has been up for sale for the past two years. Finally, a deal has been completed with Party Gaming paying £71.9 million up front and [...]
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Party Gaming buys Foxy Bingo for £94.9 million
Posted by Debbie Archer on 23 July 2009
Cashcade, the parent company of Foxy Bingo, Think Bingo, Bingo Scotland, Cheeky Bingo and Little Big Bingo, has been sold to Party Gaming. Party Gaming will pay an upfront cash payment of £71.9 million and up to £24 million in earn out payments dependent on the company’s future growth. Cashcade made £12.2 million in profit [...]
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Party Gaming ‘days away’ from buying Foxy Bingo
Posted by Debbie Archer on 22 July 2009
An announcement that Party Gaming is buying Cashcade, the parent company of Foxy Bingo, Cheeky Bingo, Bingo Scotland and Think Bingo, is expected within days. A source close to the deal told Bingo News that they were “days away” from completing the deal and that while the management teams had agreed the terms of the [...]
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888 will not buy Foxy Bingo
Posted by Debbie Archer on 17 July 2009
Gigi Levy, the chief executive of 888.com, has said that he will not be buying Cashcade, the parent company of Foxy Bingo, Think Bingo, Cheeky Bingo, Bingo Scotland and Little Big Bingo. Levy told eGaming Review that although they have the bank facilities in place to fund an acquisition, other rival gaming companies were willing [...]
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Mecca Bingo marketing plan a mystery to rivals
Posted by Debbie Archer on 10 July 2009
Mecca Bingo’s plan to focus their online bingo marketing on pay per click and search engine optimisation strategies has left rival operators amazed. In an interview with eGaming Review, Mecca Bingo boss Angus Nisbet said that free bingo and spending huge amounts on TV advertising was not going to be a strategy they would aim [...]
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Cashcade launch Little Big Bingo
Posted by Debbie Archer on 8 July 2009
Cashcade, the parent company of Foxy Bingo, Think Bingo and Cheeky Bingo, have launched a new bingo site called Little Big Bingo. The site’s concept is that it allows players to turn pennies into pounds and the company’s marketing strategy is to aim it between Foxy Bingo and Cheeky Bingo. All games will be priced [...]
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Foxy Bingo scoops four awards at Bingo Summit
Posted by Debbie Archer on 17 June 2009
Foxy Bingo’s parent company Cashcade won four out of seven awards at last night’s Bingo Summit awards at the Millennium Hotel, Gloucester Road. 350 delegates at the two day bingo conference watched as a representative of Cashcade went to pick up the astoundingly ugly glass statuettes. They won Online Bingo Operator, Best New Site (for Cheeky Bingo), Best Marketing [...]
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Who leaked Cashcade takeover talks?
Posted by Debbie Archer on 27 May 2009
Questions are being raised about who leaked news of Cashcade’s potential takeover to The Sunday Times. The owners of Foxy Bingo, Think Bingo, Bingo Scotland and Cheeky Bingo are on the market for a price tag of between £70 million and £100 million, Business journalist Matthew Goodman, who writes extensively about the gambling industry for [...]
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888 not planning to buy Foxy Bingo
Posted by Debbie Archer on 6 May 2009
888 are not planning to buy Foxy Bingo’s parent company, Cashcade, according to an interview by 888′s chief executive. According to eGaming Review, Cashcade is in talks about a sale of the company at between £70m and £100m and the sale process is being handled by investment bank Jefferies. 888 was rumoured to be the [...]
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Cashcade sale in “advanced stage”
Posted by Debbie Archer on 29 April 2009
Independent News and Media are in an “advanced stage” of talks to sell their stake in online bingo operator Cashcade, according to a report in The Guardian. Cashcade owns Foxy Bingo, Think Bingo, Think Bingo Cosy and Cheeky Bingo and also run Mirror Bingo on behalf of publishing giant Trinity Mirror. INM will publish results [...]
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Foxy Bingo is ‘Britain’s biggest brand’
Posted by Debbie Archer on 6 April 2009
Foxy Bingo has been named Britain’s biggest brand by Marketing magazine. The trade journal monitors the spend and reach of all major UK brands and for the week of 23 March to 28 March 2008 Foxy Bingo was named Britain’s No 1 brand, beating brands like The Co-Operative Bank, Walkers Crisps, the NSPCC and Pizza [...]
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Online bingo sites that take UKash
Posted by Debbie Archer on 17 February 2009
Ukash have announced that they now have 44 sites that take UKash payments which means that online bingo players can deposit cash straight into their online bingo accounts. UKash take cash payments at over 275,000 outlets worldwide and players can then state where they would like their money to be uploaded to fund their online [...]
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Bingo Port says UK online bingo growth has stalled
Posted by Debbie Archer on 9 February 2009
Online bingo site Bingo Port today said that its quarterly report of UK bingo sites showed that there was only a 1% increase in player numbers in the last three months of 2008. It contrasts with Bingo Port’s figures for July to September 2008, when player numbers showed a 10% increase in the number of [...]
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Cheeky Bingo lost password and telephone support
Posted by Lisa Tudge on 6 February 2009
If you have lost or forgotten your password at Cheeky Bingo you may be able to get it back by contacting their support team.
You can give them a call on 0845 050 2293 their lines are open Monday to Friday 10am till 5pm.
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Cheeky Bingo launch date announced
Posted by Debbie Archer on 6 February 2009
New free bingo site Cheeky Bingo will launch on Monday next week, it was announced today. Cheeky Bingo is the latest bingo site from Cashcade, owners of Foxy Bingo, Think Bingo, Think Bingo Cosy and Bingo Scotland. The site launch is being backed by a TV advertising campaign, which will air from February 9th. The [...]
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